The Project

Grand Prairie approached me about producing a spot that S&B Visionary could use to promote the inaugural Fall Indie Fest sponsored by Kirtland Records. They needed an informative spot that would also serve to get people excited about the upcoming event.

Since it was the first festival and there was no media, I felt it was important to only show images of who the Festival was built to market to: Independent film makers and musicians. I patterned the piece off of more established film festivals that I researched in preparation for the spot. Even though it was the first festival Grand Prairie was doing, I felt the design of the commercial as modern and hip as possible.